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Availability Label | Location | Shelfmark | Availability | Reservations |
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Pittsburgh Branch | Non 658.8343 Lin | Copies Available |
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Full Record Details Table
Title Statement | Brandwashed: tricks companies use to manipulate our minds and persuade us to buy / Martin Lindstrom. |
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Author | Lindström, Martin, 1970- |
Publication | New York: Crown Business, c2011. |
Edition | 1st ed. |
Extent of Item | xi, 291 p. |
ISBN | 0385531737 9780385531733 |
Other Number | 2199471 |
Bibliography | Includes bibliographical references (p. [261]-284) and index. |
Subjects & Genres | |
By Topic | Consumer behavior |
Consumers--Psychology | |
Brand choice--Psychological aspects | |
Marketing--Psychological aspects | |
Neuromarketing |