Cover Image of Brandwashed
  • Non-fiction
  • 2011
  • 1st ed.

Brandwashed

tricks companies use to manipulate our minds and persuade us to buy

Martin Lindström, (1970-)

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No Copies Available On loan until: 03/May/18 Central Storage Non 658.8343 Lin No Copies Available On loan until: 03/May/18 0

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Full Record Details Table

Title Statement Brandwashed: tricks companies use to manipulate our minds and persuade us to buy / Martin Lindstrom.
Author Lindström, Martin, 1970-
Publication New York: Crown Business, c2011.
Edition 1st ed.
Extent of Item xi, 291 p.
ISBN 0385531737
9780385531733
Other Number 2199471
Bibliography Includes bibliographical references (p. [261]-284) and index.
Subjects & Genres
By Topic Consumer behavior
Consumers--Psychology
Brand choice--Psychological aspects
Marketing--Psychological aspects
Neuromarketing