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Availability Label | Location | Shelfmark | Availability | Reservations |
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Cataraqui Centre | Non 796.33264809 Den | On loan until: 13/Feb/25 |
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Summary & Details
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Title Statement | The football game that changed America: how the NFL created a national holiday / Dennis Deninger. |
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Alternative Title(s) | How the National Football League created a national holiday |
Author | Deninger, Dennis |
Publication | Lanham, MD: Rowman & Littlefield,[2024]©2024 |
Extent of Item | xx, 270 pages ; |
ISBN | 9781538196786 (hardcover) |
Other Number | pr07827825 |
Contents | The pre-Super Bowl NFL : humble beginnings --The creation of the Super Bowl --Super Bowl I was a scramble, and don't call it the Super Bowl --The Super Bowl starts making history --Politics, patriotism, and the power for change --The Super Bowl's impact on American culture and society --Count the dollars--billions and billions of them --Brands worth defending --The king of the advertising jungle --The media and the Super Bowl --It's an entertainment extravaganza and a football game --The drive to Super Bowl. |
Bibliography | Includes bibliographical references and index. |
Summary | "The first book to chronicle the entire history of the Super Bowl and examine the social, cultural, economic, and political impact of this colossal event, bringing to life the colorful characters, bold rivals, and twists of fate that played a role in the creation and explosive growth of the Big Game"-- |
Subjects & Genres | |
By Topic | Popular culture--United States |
By Name | National Football League--History |
Super Bowl--History |