"From the New York Times bestselling authors of Sprint, a guide for starting big projects the smart way-based on firsthand experience with more than three hundred new products and businesses"--
Reset : drop everything and sprint on the most important challenge until it's done --Customer : start by identifying your customer and a real problem you can solve --Advantage : take advantage of your advantages --Competition : get real about the competition --Differentiation : differentiation makes products click --Principles : use practical principles to reinforce differentiation --Options : seek alternatives to your first idea --Lenses : consider conflicting opinions before choosing an approach --Hypothesis : it's just a hypothesis until you prove it --Experiment : experiment with tiny loops until your solution clicks. Then build it.
Summary
"From the New York Times bestselling authors of Sprint, a guide for starting big projects the smart way-based on firsthand experience with more than three hundred new products and businesses"--
